NTP Fragrance Care
Perfume is delicate. Heat, light, air, and moisture can quietly alter its composition, softening the scent or changing it entirely. With thoughtful care, your fragrance will remain true, expressive, and long-lasting.
How to Care for Your Fragrance
Store with intention Store with intention Keep your perfume in a cool, dark, and dry place. Avoid bathrooms, where fluctuating heat and humidity can gradually accelerate degradation.
Apply with purpose Spray onto pulse points, the wrists, neck, and inner elbows. The natural warmth of these areas allows the scent to unfold gradually and beautifully throughout the day. Always allow your fragrance to settle on the skin. Never rub your wrists together, as this breaks down the delicate top notes.
Layer to last Fragrance clings best to hydrated skin. Apply an unscented body lotion or oil before spraying to help the scent adhere and last longer.
On fabric Lightly misting natural fibres such as cotton, wool, or cashmere can extend wear throughout the day. Always patch test first to avoid staining or damage to delicate fabrics.
Shelf life When stored correctly, most fragrances maintain their integrity for three to five years. A well-cared-for perfume is one that continues to tell its story, note by note.
Why care matters Perfume is a carefully balanced composition of volatile compounds. Exposure to heat, light, and oxygen disrupts this balance, dulling the scent or causing it to turn. Proper care preserves not just the fragrance itself, but the story it was made to tell.

